About Us
We create objects we love—for life on the move.
NUDIENT was born from the idea of escaping the ordinary—breaking free from the 9-to-5 routine and embracing a world where work, life, and creativity seamlessly coexist. From the fast-paced streets of Hong Kong to the beaches of Bali and the landscapes of South Africa, travel has shaped the way we see the world. It has influenced how we design, create, and move.
NUDIENT was founded in 2016, sparked by a vision that took shape at the Hong Kong izakaya "Yardbird." What began as an idea over dinner has since evolved into a global brand—dedicated to redefining everyday essentials with minimalistic design and seamless functionality.
The Nudient Story
Born from a passion for minimalistic design and creativity, NUDIENT was founded on the idea that great design should complement your journey—not complicate it. What started as a vision shared by three childhood friends—Pontus, Max, and Vidar—has evolved into a global brand redefining travel and on-the-go essentials.
NUDIENT began with a single product - the Original Thin Case.
NUDIENT partnered with the award winning Swedish designer Jesper Ståhl.
In 2020, NUDIENT released the iconic Bold Case
NUDIENT follows an iterative design philosophy, continuously refining each product with premium materials and thoughtful details to enhance functionality, durability, and aesthetic simplicity.
In the spring of 2025, NUDIENT reached a major milestone with the launch of Bold Luggage—their passion project, which marks the beginning of an exciting new era for the brand.
Trusted by over a million customers worldwide, NUDIENT ships to more than 50 countries. From bustling airports to the streets of New York and the beaches of Sydney, our designs travel the world—seamlessly blending style, functionality, and durability. Wherever your journey takes you, NUDIENT is there to move with you.
Design By Jesper Ståhl
Swedish designer Jesper Ståhl is renowned for his distinct Scandinavian aesthetic—where form meets function and every object tells a story. His meticulous attention to detail, user-centric approach, and innovative mindset bring a personal touch to every creation.
With a portfolio spanning furniture, lighting, cutlery, tools, and accessories, Jesper designs with passion and purpose—crafting objects meant to be used and experienced. Holding a Master’s degree from the Royal College of Art in London, he has received numerous prestigious awards, including multiple Red Dot Design Awards, Elle Decoration Design Awards, and the Swedish Design Award. His deep curiosity for technology, precision in execution, and keen visual sensitivity define his signature style.
Nudient's way of working
We believe in a life beyond the conventional 9-to-5—where ambition and freedom go hand in hand. Our vision is to empower individuals to break free from traditional constraints and create success on their own terms. Whether exploring the world solo or with family, we embrace the balance between hard work and the freedom to move. It’s about designing a bold, authentic life—without limits, without boundaries.
